VITALLIN
About Us
We bring years of healthcare experience together with scientific thinking and innovative product development.
The story of Vitallin Healthcare begins with our founder Ali Odabaşı's journey in the healthcare sector in 1993. His approximately 30 years of experience, from sales to management, provided the opportunity to closely observe the needs of physicians, pharmacists and consumers and shaped Vitallin's core approach.
- 1993
The start of our healthcare experience.
- November 2018
The founding of Vitallin and a product journey that began with probiotics.
- Today
An expanding portfolio, academic knowledge exchange and scientific product development.
From Experience to Vitallin
Ali Odabaşı founded Vitallin Healthcare in November 2018 to bring his many years of industry experience to a new generation of products.
Our journey began with probiotic products, recognising the importance of the gut microbiota to human health. From day one, our focus has been to develop robust formulations for specific needs by combining scientific evidence, academic knowledge and healthcare professionals' experience in practice.
Over time, we expanded our product portfolio. Alongside probiotics, we developed omega-3 fish oils, multivitamin and mineral products, vitamin D and products in other nutritional support categories.
From Science to Products
For Vitallin, innovation means more than introducing a new product. Understanding a need accurately, assessing the relevant scientific evidence and turning it into a reliable formulation are central to our approach to product development.
One significant example of this approach was our Lion's Mane Mushroom project, undertaken with academic support from Yeditepe University. Bringing scientific developments in functional mushrooms and cognitive health to healthcare professionals in Türkiye, this project represents an important step in Vitallin's approach to innovative product development.
Today
Today, at Vitallin Healthcare, we closely follow scientific developments, new ingredients and changing health needs.
We bring our exchanges with universities, academics and healthcare professionals together with formulation development, quality and the product experience.
Our aim goes beyond expanding our product portfolio: we seek to create lasting value for healthcare professionals and consumers through products that are grounded in science, inspire confidence and start with real needs.
Our Mission
To develop innovative, reliable and high-quality food supplements based on scientific evidence, in collaboration with academics and healthcare professionals, and to offer products that contribute to public health without compromising our ethical principles.
Our Vision
To become a leading reference brand in Türkiye and international markets through innovative formulations, reliability and our approach to quality, while closely following advances in scientific knowledge and technology.
Our Values
Scientific Approach
We support our product development decisions with scientific knowledge and expert opinions.
Trust
We see quality and reliability as fundamental to all our processes.
Innovation
We follow new scientific developments and changing needs, bringing meaningful innovation to product development.
Ethical Approach
We uphold transparency and honesty in our relationships with healthcare professionals, business partners and consumers.
People First
We place human health, needs and quality of life at the centre of our work.
Sustainable Growth
We aim to create lasting value and grow steadily on solid foundations.